Bookstores: From Brick and Mortar to Online Store

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We cannot ignore the fact that we are living in the digital age. Many things have been transformed by the onset of technology and the book industry has not been left untouched either. However, although the paper industry is slowly dying, there are still some people who still love the smell and touch of a book.

Harnessing the World Wide Web

The trend today is that the use of technology is clearly winning people over. You no longer have to purchase a large book, which is bulky. More and more people are turning to the internet to find and purchase their favourite books. The process is very simple and less time-consuming. All you have to do is download the electronic version which can be saved in a device and read anytime, anywhere. Mobile devices like tablets and Kindle have made this process even easier. They are not bulky, can be carried anywhere and can also hold quite a large number of books.

Independent Book Sellers Online

This refers to people who sell their books online. Unless you are a book lover, having a book selling business can be a difficult venture with low-profit margins. That is why many people shy away from owning a bookshop. But if you do love books and money is not your motivation, then the business can be for you.

Having a small local bookshop doesn’t fare any better either. Modern day book sellers have leveraged their business to reach out to a bigger market by going online. If you are selling books about yoga, locally you can only get a few customers. Venturing on the internet can greatly increase the number of people who would like to read about the topic. The advantage of the internet is the fact that it reaches out to a large group of people around the globe. If a bookstore on the internet has a large collection of books, which is so much better because the chances of getting repeat customers is high. Selling books online also has the advantage of passing cost savings on to the customer through lower prices for the books.